Hello world!

Dawn O’Brien is the founder of Rev Up Your Wealth & Co., a purpose-driven company rooted in education, clarity, and empowerment beyond money.

With more than two decades of experience in the finance industry, Dawn has worked closely with individuals and families navigating retirement, risk management, and long-term financial planning. Over the years, she recognized a recurring challenge—not a lack of effort or intelligence, but a lack of understanding. Too many people were making life-altering financial decisions without truly understanding their options, timelines, or long-term impact.

That realization shaped her heart-centered, educational approach to guidance. Dawn collaborates with multiple companies to ensure clients are informed—not sold to—and empowered to make decisions aligned with their values and goals.

In 2025, through meaningful conversations and lived experiences, Dawn’s vision expanded beyond traditional financial planning. She saw firsthand how broken systems—from student loan debt to outdated career paths—were limiting people well into their later years. This clarity solidified her mission for 2026 and beyond: to empower people to think differently, challenge systems that no longer serve them, and design lives rooted in purpose, choice, and legacy.

Today, while financial strategy remains foundational to her work, Dawn’s focus is broader—helping people gain clarity, confidence, and freedom at every stage of life.